Reduce Costs & Preserve Quality

By: Tim Johnson

OK, here we go again. There are only two ways to make money: increase your sales by charging more, selling more, increasing guest count, etc., or reduce your costs by cutting portion size, reducing raw material costs, lowering your labor, etc. If anyone has figured out a third way, please, patent it and retire.

But assuming you haven’t, let’s address the latter: reducing your costs. This is the least complicated way for you to see results quickly.

It also is the potential “slippery slope” that will cut into your existing sales and customer base if you go about it recklessly and without regard to your product’s quality and your guest’s sense of value. So you need to proceed with caution when taking on the task of cutting costs.

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