Wednesday, August 06, 2008

Goal-Setting in Four Steps

By: Virginia Ginsburg

Many small business owners find themselves exhausted at the end of each day, and sometimes even lament the fact that they ever went into business in the first place. These owners have trouble making time to do everything it takes to run a successful business, and they definitely don't have time to grow their business beyond where it is today.

These owners are allowing their business to run them, rather than learning how to run their business. By failing to take control and drive their business - also defined as setting and accomplishing specific goals - they lose focus and burn out.

Owning a business usually starts out with a great idea; an entrepreneur gets "the bug" and stays up all night planning his launch. However, running a business is often unexpectedly complicated, involving skills in accounting and finance, strategic planning, marketing, and employee management.

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